I’m Mike, a Toronto-based Creative Director with 25 years of experience building brand systems, packaging, and integrated campaigns for high-profile brands.
I translate complex briefs into sharp, market-ready creative built around production realities. My approach helps marketing leaders and agency teams secure fast client sign-offs, protect profit margins, and eliminate costly redesigns.
The featured projects on this site represent recent engagements where I owned the creative vision from pitch to delivery. Below is a summary of my earlier agency work:
Selected Agency & Campaign Work
Experiential & Brand Activation
Nike, Converse, Red Bull, Kronenbourg 1664, Grolsch, Scotts Miracle-Gro
Nike, Converse, Red Bull, Kronenbourg 1664, Grolsch, Scotts Miracle-Gro
Integrated Campaigns & Retail Promotions
Diageo, Colgate-Palmolive, Dr. Oetker, Kellogg's, Coca-Cola, P&G, Frito-Lay, Unilever
Diageo, Colgate-Palmolive, Dr. Oetker, Kellogg's, Coca-Cola, P&G, Frito-Lay, Unilever
Produced at LAUNCH!, TRAFFIKGroup, Momentum Worldwide, Mosaic, Isobar Dentsu, A Smaller Agency
Packaging Design & Production
Instant Pot, Corelle, Pyrex, Chicago Cutlery, Andrew Peller Ltd.
Instant Pot, Corelle, Pyrex, Chicago Cutlery, Andrew Peller Ltd.
Available for contract and freelance engagements. (Toronto-based / Remote)
Mike Lopez Design is evolving. Visit MIGHTYCPG.com to learn about the brand strategy and packaging design practice I’m building exclusively for better-for-you food & bev CPG founders.
Mike Lopez
Creative Direction & Brand Strategy
Creative Direction & Brand Strategy