The Challenge
Diamond Capital Promotions needed a professional visual identity to launch their new fight promotion and scale into Ontario’s leading Muay Thai event operator. They also lacked a formal sponsorship deck to pitch corporate sponsors and fund their events.
The Solution
• Designed a flexible logo and typography system built for print, digital, screen graphics, and apparel.
• Created distinct visual themes, matchup posters, and fight card graphics for every show.
• Proactively wrote and designed a sponsorship proposal and outreach campaign to secure event funding.
The Result
• 100% Sell-Out Streak: Every single event over 3.5+ years has completely sold out.
• New Revenue Pipeline: The sponsorship proposal became a core asset used to fund every show.
• Top Regional Brand: Built the company into one of Ontario’s premier amateur combat sports promotions.
