Diamond Muay Thai had built a strong training community but its visual identity didn't reflect the energy or credibility of what was happening inside. The original logo lacked presence and street visibility was low.
I refreshed the logo, sharpened the overall aesthetic, and designed new storefront graphics to increase walk-in visibility. From there the engagement expanded into ongoing creative work including branded apparel, event posters, and promotional graphics for seminars featuring internationally recognized fighters.
I continue to work with Diamond Muay Thai as their go-to creative for branding, apparel, and event promotions.